Meet Subarna
Hey there!
I am Subarna. With a solid decade of corporate experience to my name, my journey has been marked by both significant achievements and valuable lessons learned along the way. I'm not just your run-of-the-mill consultant; but an e-commerce expert with a twist.
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So I have worked with the bigwigs like Amazon, Walmart and ITC, rubbing shoulders with the likes of Philips, P&G, Unilever, Colgate, and more. But what sets me apart? It's my ability to straddle the worlds of global giants and startups with equal ease. I'm fortunate to have an impressive track record of helping both types of businesses (through corporate experience and consulting initiatives) thrive in the ever-changing digital landscape. And the best part? I'm not limited to any one region - over the last 10 years, I've worked across APAC, EMEA, and the United States gaining consumer insights around the globe.
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Now, you might be thinking,
"That's great, but what else?"
I am no stranger to entrepreneurship either. In 2020, I launched Pundora, a venture that crafts custom wedding decor in India, providing employment to over 100 women artisans and making a real impact.
As Pundora became a self-sustaining unit, I embarked on my next adventure with Cherrypickers in 2023. Here, we use technology to curate global designs, craft sustainably-handcrafted accessories and sell them on e-commerce platforms worldwide making innovation and craftsmanship go hand in hand.
I have a deep passion for tech-savvy marketing, stemming from my early involvement in pioneering Ad-tech teams within the e-commerce industry. My approach to marketing blends the precision of statistics with a strong emphasis on gaining authentic customer insights. I believe in creating brands that resonate and make a genuine impact.
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In my journey of brand building, my work has received recognition from esteemed publications like CNN, the Economic Times, and Cosmopolitan. Additionally, I've been honored with accolades from renowned organizations like ITC and Amazon.
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So after a decade-long corporate career, I've made the conscious decision to pursue my passion for working with businesses and leveraging my experience to drive digital growth. In today's fiercely competitive e-commerce landscape, I aim to be your trusted strategic partner. I don't just offer consultancy services; I aspire to serve as your guiding compass in navigating the complex world of e-commerce. Whether you're a corporate giant seeking innovation or a startup in need of guidance, I'm here to help.
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So, I encourage you to embark on a journey of e-commerce excellence with me. Dive into my portfolio, explore my diverse experience, and envision the extraordinary possibilities that await when you partner with me.
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I am currently based in Europe but provide consultancy services to clients globally. I also sit in the council of renowned business organizations (eg. WICCI [Women Indian Chamber of Commerce & Industry], Cherie Blair Foundation for Women - Canada, Cosmos Global Network - Singapore among others).
Reach out to me for your next projects and your e-commerce success story can begin here.
Why is Subarna the right choice for your next project?
Tailored Expertise : Being an ex-Amazonian and spending a decade in the industry, she knows the ins and outs of e-commerce brand building like the back of her hand. She has got that laser-focused expertise that can be hard to find in larger agencies.
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Personalization : She can give you one-on-one attention. She spends time to really get to know your brand, your goals, and your challenges, and craft a strategy that's just for you.
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Start-up Insight : As she has founded successful start-ups, she has got a unique perspective. She understands what it takes to build a brand from scratch, and that kind of know-how is golden.
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Direct Line of Communication : Here you're talking directly to the expert, which means clearer communication and faster decision-making. She can pivot quickly to adapt to changing trends and keep your brand on the cutting edge of e-commerce.
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Past Track Record : The consultant's resume speaks for itself with an excellent academic and professional record. She has thrived at the big players, and they've built their own successes. That's a pretty strong vote of confidence in her abilities.